David Musto is a Boston-based entrepreneur and experienced exit planning consultant & small business strategist. He has founded, grown, and exited multiple businesses in the construction, manufacturing, personal fitness and franchising spaces. As the owner and principal consultant at Exit Factor of Boston, David specializes in increasing the value of businesses and getting them ready for sale or exit. He holds a business degree from New York University and has completed extensive executive education work at Harvard Business School. David spends his free time with his two daughters and enjoys skiing, hiking and traveling.